The Public Relations Tool Shack - Stakeholder Mapping Made Easy

Welcome

How do you manage your stakeholders?

Dear reader,

Stakeholder Management and Mapping... Crucial, right?

I recently held a LinkedIn poll asking my network the following question: "How confident are you with Stakeholder Management (including mapping & analysis)?"

At the time of writing I had 152 answers and you can see the results on the screenshot above - or check out the live results here.

But how do you do Stakeholder Mapping?

And please don't tell me "via an excel sheet of course, what else?" There are more practical ways to do this of course.

You could use a couple of the tools I featured here previously, but in this edition I cover one that has been purpose build with stakeholder mapping in mind from the start.

Hope you like this issue of the newsletter and if you do, please don't hesitate to share with your colleagues or contacts.

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Tool

This is the new tool for your arsenal

Simply Stakeholders - Super-Simple Stakeholder Management

Easily manage all your stakeholders via an online team platform with mapping and analysis included.

What does it do?

Simply Stakeholders allows you to manage your stakeholders, analyse them via different analysis tools, map them out and log the different interactions you and your team have with them.

PR Application

Managing, analysing and mapping stakeholders is core business for us Communication professionals and this tool is a great centralised way of doing this.

You can easily import your existing stakeholder details and then go to work. Here are a couple of interesting features which will save you a lot of work and time...

Simply Stakeholders automatically identifies the sentiment behind your interactions. Just click a button and it assigns a percentage score to the interaction, and ranks it on a scale of 1 (very negative) to 5 (very positive). This analysis will flow through to the dashboard that tracks overall sentiment for the project.

Map your stakeholders according to their level of Influence, Interest and Impact. Visualize your stakeholders on a scattergram or pie charts. Search based on stakeholder mapping levels to quickly pull out a list of high influence stakeholders.

Add tasks to any record, assign them to team members and track them until they're closed. Set up automatic notification and escalation rules so you get email or text reminders.

Dictate notes of your meeting and see Simply Stakeholders transform it into a text record which can then be tagged or analysed for sentiment.

The tool also includes; SMS messages, email sync with your existing inbox, add files, automatic tagging and more.

Price?

Free plan - 100 contacts and interactions
$75/month - up to 1,000 records
$450/month - up to 25,000 people and interactions

One last thing...

Before you go...

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