Welcome
Welcome!
Hi everyone 👋!
In this edition of the PR Tool Shack, I curate a tool that will give you no excuse not to create professional video and audio interviews of your spokespeople.
See how easy it has become to create top-notch audio (podcast) and video interviews with an online studio anyone can use.
You know pod- and video-casting is part of the "thought leadership" arsenal nowadays, so read on...
Also in this newsletter - a 50% discount for the recording studio via the links in this edition👌
Enjoy!
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Tool

This is the new tool for your arsenal
Riverside - your online recording studio.
This platform is simply the easiest way to record studio-quality podcasts and video interviews from anywhere. Recording via the browser (Chrome) or via their app.
What does it do?
Imagine sending a simple link to your guest, spokesperson or thought leader and being able to record studio quality video and audio. Not only that, but then also produce a final product via a very easy to use (and automated) backend.
PR Application
Any moment where you think; "I should be recording this" will fit the use case of Riverside.
Running a webinar series? Record them, remix and optimise the audio and video (automatically), brand it, have it transcribed through the platform and repurpose.
Interview your suppliers, partners, thought leaders, either through video or voice only and turn that recording into "share-worthy content'.
Oh, and that press conference where your spokesperson or CEO is making very important statements? Yes, you got it, record, edit and publish in a snap.
Some features:
- Local recording up to 4K video resolution
- Uncompressed crystal clear audio
- Continuous file uploading
- Recording on-the-go with their iOS app
- Transcriptions for your content
- While recording, livestream your interview to Facebook, YouTube, Twitch, LinkedIn...
- Schedule & invite with one click
- Shareable audience link
- Screen share recording
But there's more... They have a feature called Magic Editor. Recording and editing content is combined into a single automated process within the platform. The Magic Editor automatically stitches together the locally recorded, separate audio/video tracks.
So where's the AI you might ask... 😅
Well, the editor analyzes the recording and automatically switches whoever is speaking into full screen 1 second before they speak, making for a seamless transition.
And of course, you can customize backgrounds, add logos etc... Riverside allows you to compose your video in 4 easy steps: add your media, set your audio and video settings, add a custom background to your video, and export. Voilà!
As you might know, I ran a weekly podcast for more than a year and organised the first five-day long (32 speakers) Virtual Public Relations summit before it became cool to do so...
If I would have had a Riverside account back then, it would have saved me not days, but weeks of work!
Price?
- Basic - Record 2 hours per month - $7.5/month
- Standard - Record 5 hours per month - $15/month
- Pro - Record 15 hours per month - $24/month
Important - they currently have a Black Friday special going on, so don't hesitate - use promo code: BF2021 for 50% off the yearly plan.
One last thing...
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Both of the newsletters I publish are a labor of love and passion for the Public Relations profession.
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